Interesting article about implementing Facebook live & Snapchat in your social media marketing. I am finding that small business owners are having a little anxiety over this. First and foremost, stop and breathe this is not the red carpet & it will not require you to take acting lessons. The businesses I have been working with me, hear me say all the time people do business with people. Put yourself out there be honest and act with integrity and the customers will come.
I agree with the article please make a plan and build on each live chat/video. If you just get on, just to do it, without a plan it could absolutely backfire on your business. What I am not seeing in this article is that when you are live please acknowledge who jumps on with you live, take a moment to let that sit.
Engaging with your live viewers will also take time so that you have quick decisive messages and thank your customers/clients and followers, without them, you have no business.
Below I have posted some great pointers from this article:
"When creating custom geofilters for Snapchat:
- Make sure you put in your request six weeks ahead of your event date because approval is on a first-come, first-serve basis.
- Get the maximum usage length of 30 days.
- Ensure that it’s a PNG file with a transparent background, a width of 1080 pixels, and a height of 1920 pixels. 80% of custom geofilters for businesses are disapproved because they aren’t transparent." Search Engine Journal
- Here is the link to the full article in - Search Engine Journal-https://www.searchenginejournal.com
As always remember to suck every bit of life out of all your content, as my customers know, we turn video into podcasts and articles, we post our content everywhere on all of our platforms, this is easily done through the right training or software.
Remember, if you are not having fun, you are doing it wrong!