Another interesting article was written about Social Media, shocking!
I love to read every article that discusses social media marketing or marketing in any form. I get golden nuggets from all of the articles because we all absorb information differently.
This article is a little different it gives you statistics and it uses a different format than the norm. Please read this article to learn how to use influencers in your own marketing strategies. There are steps and instructions if you choose to use this as one of your strategies. I think every strategy has it's place whether this one is for you or not, only you can decide.
But I do believe that this is worth your time to read, this is a short quote from the article below.
"Why Micro-Influencers are a Social Media Marketing Imperative for 2017"
"Who are Micro-influencers and Where to Find Them
Step 1: Research your target demographic and identify where they go for information. You can use social media dashboards to study the interests of your audience and then find forums that discuss those interests. You will find your target audience there.
Step 2: Identify individuals with subject expertise, who appear to lead conversations in communities that are important to you. Alternatively, you can also search your social media followers for such an individual.
You can keep track of these prospects via Twitter lists or social media monitoring tools.
Step 3: Interact with your prospect influencers on social. Share their content and take an interest in what they do.
Step 4: Approach your prospects and create a mutually beneficial agreement. It is important to consider your state laws before committing to any sort of partnership. "
Disha Dinesh write this article to read the full article go here: ARTICLE
