Monday, November 14, 2016

Being An Expert vs Hiring An Expert

I just finished reading an article on Entrepreneur.com that was discussing the 10 best skills to learn online today.  I found it interesting but a little tough to accomplish such a task each  is an expertise in itself.  When I am out speaking to small business owners and entrepreneurs those 10 things would shut them down. I am not saying they are not important however for a small business owner to tackle such a daunting list, could be overwhelming.

Everything he has written about in this article is a learnable skill set, I agree, however, if you are becoming an expert in all these fields you won't be growing your business.  I believe in having an understanding how each one of these works is a huge advantage. That way when you are discussing your plan with each expert, you will have an idea if they know what they are talking about. Hire a team of experts to handle each one of these daunting tasks and have a plan for each of these specialized fields. I have a team of specialized people that are well versed in all of these fields.  

However, two things he  discusses I believe all business owners and entrepreneurs have to know is Analytics and Human Behavior if you do not have a handle on these two topics you are sunk.  First one is analytics, you must understand how to analyze your business meaning, your website utilizing google analytics (the basics) knowing how people are getting to your website.  

More importantly running a business requires you to manage people, whether it's just you or not , you will need to manage yourself, so understanding your own behavior is key.  You will probably be required to sell something even if it's just selling you, so to speak.  if you don't know how to sell you are sunk, Robert Kiyosaki says "the number one skill set in business is the ability to SELL."  Learning the art of selling is the most important skill set, it is a must for any business owner or entrepreneurs.  

Click to read full article on Entrepreneur:  R.L. ADAMS 
ENTREPRENEUR, SOFTWARE ENGINEER, AUTHOR, BLOGGER AND FOUNDER OF wANDERLUSTWORKER.COM

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