JZ LifeStyle Team thoughts on Andrew Hutchinson's 2017 Predictions:
Social Media has been in an upward swing and a great way to market in the most recent years. However, most small businesses and entrepreneurs, do not have a plan laid out properly, so they may be using social media, but in effectively. Some companies outsource their social media, but still no plan or budget in place for it just winging it, more on this later.
Andrew has some great insights on where social media is going in 2017, be ready Charlotte NC!
As we all know FB live is the greatest ever and underutilized at this point, by many small businesses in Charlotte NC. I share a lot of other people's articles so that my clients need not take my word for it, here is another's opinion. Andrew writes about FB live which is growing like crazy, but is it an advertising platform for all businesses? That's what I get asked all the time and the answer is YES! Get a plan together and take action!
Andrew also stated in his article & I have researched this as well the virtual/360 being a big hit in 2017. This will be an added expense to user's so in my opinion, it will not explode as fast as FB live. The TV plugin is also going to be rolled out even bigger and better. We will also be seeing a movement in picture recognition, I had been working with a local landscape company here in Charlotte, I have been telling them that pictures, pictures, and more pictures, future customers will soon be able to click a picture and buy it! Be ahead of what's coming.
With all the features and choices with social media, what do you do? All of it and repeat!
Start with the basics Facebook, Twitter, LinkedIn, Youtube, Pinterest and Instagram then expand from there, have a plan ask a local expert in your area. Please use caution, most social media people just post no rhyme or reason random with no plan in place you will not get the results!
Andrew's article is full of great information. Everything is trackable social media done correctly will explode any business, stay ahead of the game and start implementing it in your marketing plan.
Read Andrew's full article here: 24 Predictions for Social Media in 2017 on Social Media Today
